It's vital to learn how to market your business on Periscope. Without a Periscope presence, you look less legitimate and miss out on many opportunities to connect with customers. If you aren't sure what to do, don't worry. With a little education, you'll soon be up to speed on how to market your business.
If you're using tabs as part of your marketing campaign, make sure the most important tabs are at the front of the list. Under your tabs is a link marked "Edit", you can click that and then reorder the tabs, placing your most important tabs, such as Promotions, at the front.
You can build value for your Periscope campaign by using this platform to share exclusive content. Give some specific examples of the kind of exclusive content your subscribers have access to. You could for instance use Periscope to share some coupon codes or let your subscribers know about the new products you have not released yet.
Watch your grammar, even if you do not feel like it is necessary. You may feel like you can get away with a mistake here and there due to the nature of your business, but this is not true. If you know that your grammar has issues, run everything through a checker before you post it.
Try using custom tabs on your Periscope page. When you first create your business Periscope page, you'll have general tabs like the Wall and Info tabs. Try extending your capabilities by creating your own custom tabs. Some businesses have tabs that contain links to various kinds of content like products, newsletters, and ongoing contests.
Think about creating your own group rather than just a page. Launching a group on Periscope may inspire subscribers to start their own community online and interact with one another. You can use both of these options to keep your customers informed about and involved in your business.
Post regularly on your Periscope page. Don't just create your business page, make several posts the first day, and then stop posting for several months. Not keeping your page updated frequently shows your audience that you don't care that much. If you need this Periscope page for your business, then stick to some kind of posting schedule.
Use tools to measure the power of your Periscope marketing. There are all sorts of tools out there these days to help give you an idea of how potent your Periscope marketing is. You could take a look at something like Sprout Social as a paid service or simply check out your Klout score to see if your efforts seem to be moving the needle.
Keep track of how your page is doing. Monitor your Periscope page's traffic. What sort of posts and content seem to get the most attention from your customers? Take note of what really seems to interest people and what doesn't. Keep track of this information so that you can better plan for the future.
Figure out the best time for your Periscope posts. You will get more attention for your updates if you post them when your subscribers are checking Periscope. You could for instance share updates around noon if your subscribers are likely to check Periscope during their lunch break or share your updates during the evening.
You shouldn't underestimate the power of Periscope. It has a massive userbase, and its potential is huge. Now that you've read this article, you know This Site what you can do to get the most out of Periscope. As long as you take advantage of this advice, you'll be able to make Periscope work for you.